We’ve all become accustomed to celebrities extending their personal brand into unexpected markets, but did anyone anticipate the Daily Politics’ Andrew Neil launching a cheese? When I stumbled across this in a shop I couldn’t be certain from the brand name that it was definitely one of his enterprises, but once it turned out to be “matured in wine” – well, that clinched it:

I gather Private Eye may have a photo demonstrating his personal involvement with the “jugs”, too…

Tags: Andrew Neil, BBC, Cheese, Daily Politics, Politics

Categories: Exclusives, Opinion, Politics

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One Response

1. 

   Pilko:

   But I thought he was a cheese? How can a cheese launch a cheese?

   15.02.2011 10:53 Reply